Digital Marketing Lead

  • Marketing
  • Smart Village, 6th of October, Egypt

Digital Marketing Lead

Job description

Sahl is an exciting product of Egypt Pay, which provides a novel technology that enables customers to top-up their prepaid electricity meters using their mobile phones at any time in the comfort of their homes. The team is looking for talented and passionate people to create innovative and seamless payment experiences for our customers.

This Position is Responsible For

  • Develop ideas that will take Sahl brand to the next level
  • Lead content creation for digital marketing campaigns, emails, blog posts along with other channels
  • Act as primary marketing POC with Sahl partners
  • Work closely with cross-functional teams (product managers, design, ops, and engineering) to develop go-to-market strategy and drive launches for new products
  • Monitor and closely measure performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Job requirements

  • 1-3 Years of Experience in Digital Marketing
  • Bachelor's degree in marketing or equivalent
  • Experience with SEO and SEM Strong written, verbal and collaboration skills
  • Experience executing paid social media campaigns
  • Experience working on marketing or growth throughout a product’s lifecycle
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns